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Strategic Product Planning

Ensure focus on high impact initiatives that align with objectives.

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Unite the business

Align development efforts with business goals to drive company success

Customer-centric roadmap

Drive success with a customer-centric strategy

Have a clearly defined vision and product strategy based on market needs that stakeholders can rally behind.

Roadmap accordingly to product goals and OKRs

Prioritize what yields the highest ROI

Plan product goals, OKRs, and long-term objectives with the team to ensure alignment on the right tasks.

Achieve stakeholder alignment

Connect strategy and execution for full alignment

Feature text

Strategic product planning capabilities

Flexible feature & product hierarchy

Flexible feature & product hierarchy

User impact score and dynamic segments

User impact score and dynamic segments

Custom views

Custom views

(e.g. grid, matrix)

Prioritize based on effort & revenue

Prioritize based on effort & revenue

Chuck Blevins

We're really using Productboard for our strategic planning and visioning discovery of the products, and for basic prioritization — how we decide what to build.

Chuck Blevins,
Director of Product Management, Digicert

Alister Sneddon

We started with Productboard because we had a need to collate feedback and action on it, and what it turned out to be was a mechanism to transform the business - from a technical feature factory to a user-centric value driver. That was the big change.

Alister Sneddon,
Head of Product, Invest, CMC Markets

Andrew Lawrence

* [Productboard’s roadmap] is where I spend most of my time in planning because it’s easy to move things around.

Andrew Lawrence,
Director of Product Management, Salesforce

Chuck Blevins

We're really using Productboard for our strategic planning and visioning discovery of the products, and for basic prioritization — how we decide what to build.

Chuck Blevins,
Director of Product Management, Digicert

Alister Sneddon

We started with Productboard because we had a need to collate feedback and action on it, and what it turned out to be was a mechanism to transform the business - from a technical feature factory to a user-centric value driver. That was the big change.

Alister Sneddon,
Head of Product, Invest, CMC Markets

Andrew Lawrence

* [Productboard’s roadmap] is where I spend most of my time in planning because it’s easy to move things around.

Andrew Lawrence,
Director of Product Management, Salesforce

Chuck Blevins

We're really using Productboard for our strategic planning and visioning discovery of the products, and for basic prioritization — how we decide what to build.

Chuck Blevins,
Director of Product Management, Digicert

Alister Sneddon

We started with Productboard because we had a need to collate feedback and action on it, and what it turned out to be was a mechanism to transform the business - from a technical feature factory to a user-centric value driver. That was the big change.

Alister Sneddon,
Head of Product, Invest, CMC Markets

Andrew Lawrence

* [Productboard’s roadmap] is where I spend most of my time in planning because it’s easy to move things around.

Andrew Lawrence,
Director of Product Management, Salesforce

Explore more use cases

Customer Insights

Customer Insights

Centralize user feedback across sources, and uncover valuable insights at scale.

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Data-Driven Prioritization

Data-Driven Prioritization

Organize ideas and determine what to build next using a data-driven approach.

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Roadmapping

Roadmapping

Create, share, and collaborate across teams with real-time roadmaps.

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Cross-Team Collaboration

Cross-Team Collaboration

Enable collaboration across departments, product lines, and business units.

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