Align product development to market needs

PRODUCTBOARD FOR SALES & CUSTOMER SUCCESS

Influence the roadmap using feedback and communicate updates with customers.

Get complete visibility into the product roadmap

Understand what’s coming next, how product teams are prioritizing customer asks, and communicate effectively to your clients.

Keep track and deliver on customer feature requests

Prepare for customer conversations with full background on priorities and close the feedback loop by sharing product updates.

Retain customers through ongoing engagement

Capture insights through a self-service portal to influence prioritization based on customer feedback and new business opportunities.

Drive efficiencies and outcomes

report building products that better address customer needs

see >20% improved efficiency for core product management tasks

consider Productboard their single source of truth for customer insights

Explore how sales & customer success teams use Productboard

Go-to-market alignmentKeep customer-facing teams equipped to articulate your product vision.

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Establish unified go-to-market plans aligning GTM teams on feature launches, timelines, and objectives.

Develop a launch checklist and monitor team progress with a dashboard displaying task completion and status.

Drive product feedback loops with go-to-market teams to build products that align with customer preferences.

One dramatic change for us is that we have become a lot more efficient when making decisions about new features since consolidating insights in Productboard.

Masaomi takahashi, Vice President Product Marketing, SmartHR

The ability to easily capture feedback from across channels with Productboard and its integrations with tools like Gong made us feel confident we could consistently prioritize what our customers really needed.

Justin Li, head of Product Marketing, Firstbase

Now, instead of giving presentations on the roadmap, customer-facing teams can have a different kind of conversation — more constructive, because they're not going over what's coming.

Mitko Vidanovski, Senior Program Manager, Autodesk