Synopsis

As product makers, identifying the right user problem is a precursor to creating the best product. In this session, we will look at how asking the right questions and asking why can help to identify the real problem to solve.

Our speaker

Tolulope Ayeni leads an international team of eCommerce product managers creating digital products that customers love and pay for in eCommerce, SaaS, Web, Mobile & ERP across various sectors. She is a product mentor internationally, speaker on product management and product leadership and instructor facilitating product-related workshops in business & engineering schools in Paris, France.