The State of AI in Product Management

For leading product organizations, AI is no longer in the pilot phase; it's a full-blown MVP that is critical to how they function, what they ship, and the skills they hire for.

Based on a survey of 379 product professionals, we uncover the widespread adoption, shifting skill sets, and measurable business impact that define the new reality of product management.

What you'll learn in this report:

• Adoption is the new minimum: 96% of product teams use AI consistently, and nearly half have deeply embedded it into their workflows.
• Critical skills are shifting: In the age of AI, strategic thinking (cited by 52% of respondents) and systems-level thinking (53%) are becoming essential PM skills.
• The AI stack is fragmented: 89% of product professionals use two or more different AI models, creating fit-for-purpose tech stacks.
• Governance lags behind adoption: More than one-third of product teams operate without a formal AI governance policy, creating significant privacy and IP risks.