This role is based in our San Francisco office with an office-centric hybrid schedule. You’ll work from our office at 333 Bush Street on Mondays, Tuesdays, and Thursdays. You have the option to work from home on Wednesdays and Fridays.
Productboard is seeking an Account Based Marketing Manager (ABM) to penetrate and grow strategic and named accounts for the enterprise. Partnering with marketing, BDR and sales colleagues, this marketer will operationalize a scalable, one-to-one and one-to-few, multi-channel marketing motion that results in expanding pipeline and accelerating close rates with Productboard’s highest-value target accounts.
Your mission
Our mission at Productboard is to help all the curious and relentless product creators out there to "make products that matter, together."
On a typical day, you will...
Assist with building and running a modern ABM program that creates personalized buying experiences for Productboard’s most strategic customers.
Partner with digital, field marketing, sales and BDR teams to develop targeted programs that drive demand in key accounts to influence and engage product champions, decision-makers, and executives, especially those focused on digital transformation and customer centricity
Own the strategic account ABM program execution including strategy, goal setting, budget, list management, campaign plans and collateral, follow-up and reporting; execute ABM campaigns against our top strategic accounts globally
Engage with sales, BDRs, digital and field marketing teams to coordinate, execute, and optimize ABM activities
Work strategically to analyze data and campaign performance, while guiding decisions and optimization opportunities.
What we want from you:
5+ years of digital/field marketing experience in B2B SaaS.
Excellent verbal and written communication skills.
Deep experience with Marketo, 6Sense, and Salesforce strongly preferred.
Demonstrated experience building ABM programs at scale and implementation of a modern enterprise marketing playbook.
Understanding of how to evolve ABM strategy and tactics over time.
Hands-on experience running campaigns and programs that directly contributed to pipeline growth using modern marketing tools and channels including, but not limited to: list building and targeting, webinars and digital events, personalized websites and landing pages, account based ads, direct mail, social network targeting, etc.
You can look forward to the following benefits:
💰 Competitive Compensation, Stock Options, Company 401k
📚 A budget for your professional development and ongoing learning
🏝 Unlimited PTO - Seriously, take the time that you need
💛 1 Volunteer Day per year for you to help causes close to your heart
🍀 Mental Wellness Program to support your well-being and self-care
🏋 Company contribution to gym and wellness memberships
🚗 Commuter benefits
🍹 Team events, such as happy hours, off-sites, and retreats abroad
❤️ Company contribution and access to best-in-class health benefits
The expected base pay range for this position in the San Francisco area is $135,075 - $180,100. In addition to the base pay, this role is eligible for variable compensation, competitive equity awards, and benefits.
Productboard's pay ranges are determined by role, level, and location. Within the range, the successful candidate’s starting base pay will be determined based on factors including job-related skills, experience, qualifications, relevant education or training, and market conditions. These ranges may be modified in the future.
About Productboard
Productboard is the customer-centric product management platform that helps organizations get the right products to market, faster. Over 4,000 companies, including One Medical, Salesforce, Cartier, Autodesk, and UiPath use Productboard to understand what customers need, prioritize what to build next, and rally everyone around their roadmap.
With offices in San Francisco, Brno, and Prague, Productboard is backed by leading investors like Tiger Global Management, Dragoneer Investment Group, Index Ventures, Kleiner Perkins, Sequoia Capital, Bessemer Venture Partners, and Credo Ventures.
In January 2022, we closed our $125M Series D round, which put us into the Unicorn category of companies, with a valuation of $1.7B.
Join at the golden startup age — established stability of a Unicorn with space for individual impact.
You’ll enjoy an exciting team atmosphere, building a whole new category of software.
You can help change the way that products are built all over the world.
We iterate quickly, and decisions are fast. You’ll have a voice in what we do and see the impact of your work.
We are backed by top Silicon Valley investors, giving us access to capital, networks, mentors, and new markets.
We are recognized as one of the hottest tech startups on the market today, named by Forbes magazine and Business Insider as one of the best startup employers to bet your career on.
About our culture
Imagine working in a place where everything matters — most importantly, you. At Productboard, values aren’t just something we like to talk about, they’re something we live and breathe. We believe in creating a work environment where:
People feel empowered, supported, and included
Trust and transparency are built into the way we work
Creativity, curiosity, and continuous improvement are encouraged and nurtured every day
Forming our company values was a group effort, with every employee allowed to contribute. From profit-sharing initiatives, like stock options, to open calendars and communication, we don’t waste time on politics or ego. We champion openness by sharing our goals, successes, and failures.
Join colleagues who are passionate about what they do. Team members who are invested in their work environment, and the future of Productboard. Help shape our company, culture, and product!
We are an equal opportunity employer and champion equity. We aim to help people from all backgrounds, cultures, and groups realize their full potential at Productboard. We do not tolerate any discrimination or harassment based on gender identity, race, color, religion, age, sexual orientation, non-disqualifying physical or mental disability, national origin, veteran status, or any other bias covered by appropriate law. All aspects of employment, including hiring, training, promotion, and terminations, are based on merit, competence, performance, and business needs. We are committed to an inclusive hiring process and provide all candidates with equal opportunity to demonstrate their abilities. Togetherness is one of our core values, and our Diversity Council helps to ensure that we uphold the values of authenticity, humanity, and diversity to create an environment where every person matters. We are committed to leading by example to drive societal change.
